Old Spice

E339794

Old Spice is a popular American grooming brand best known for its men's deodorants, body washes, and humorous advertising campaigns.

All labels observed (7)

How this entity was disambiguated

Statements (48)

Predicate Object
instanceOf brand
grooming brand
personal care brand
acquisitionYear 1990
brandColor red
brandOwner Procter & Gamble
countryOfOrigin United States
foundedBy Shulton Company
hasProductLine Old Spice Bearglove
linked to: Old Spice

Old Spice Captain
linked to: Old Spice

Old Spice Classic
linked to: Old Spice

Old Spice Fiji
linked to: Old Spice

Old Spice High Endurance
linked to: Old Spice

Old Spice Red Zone
Old Spice Swagger
linked to: Old Spice

Old Spice Wolfthorn
hasSlogan Smell like a man, man
The man your man could smell like
headquartersLocation United States
inception 1937
industry consumer goods
personal care
knownFor body washes
humorous advertising campaigns
men's deodorants
online video campaigns
television commercials
marketSegment mass market
notableCampaign The Man Your Man Could Smell Like
notableSpokesperson Isaiah Mustafa
Terry Crews
originalOwner Shulton Company
originalProductType men's grooming products
women's fragrance
productCategory aftershave
antiperspirant
body wash
deodorant
fragrance
shampoo
soldIn Asia
Europe
Latin America
North America
targetMarket men
usesMarketingStyle absurdist comedy
humor
surreal imagery

How these facts were elicited

Referenced by (9)

Full triples — surface form annotated when it differs from this entity's canonical label.

Procter & Gamble hasBrand Old Spice
Old Spice hasProductLine Old Spice High Endurance
linked to: Old Spice
Old Spice hasProductLine Old Spice Swagger
linked to: Old Spice
Old Spice hasProductLine Old Spice Fiji
linked to: Old Spice
Old Spice hasProductLine Old Spice Bearglove
linked to: Old Spice
Old Spice hasProductLine Old Spice Captain
linked to: Old Spice
Old Spice hasProductLine Old Spice Classic
linked to: Old Spice
Dennit Racing hasSponsor Old Spice