Pure Michigan tourism campaign

E904715

The Pure Michigan tourism campaign is a statewide marketing initiative that promotes Michigan’s natural beauty, outdoor recreation, and cultural attractions, famously featuring Tim Allen’s narration and evocative imagery.

All labels observed (2)

Label Occurrences
Pure Michigan tourism campaign canonical 1
Travel Michigan 1

How this entity was disambiguated

Statements (50)

Predicate Object
instanceOf statewide branding initiative ⓘ
tourism marketing campaign ⓘ
appliesToJurisdiction State of Michigan ⓘ
linked to: Michigan
associatedWith Michigan Economic Development Corporation brand ⓘ
awardReceived Mercury Award from U.S. Travel Association ⓘ
brandingElement Pure Michigan wordmark ⓘ
stylized letter M in logo ⓘ
country United States ⓘ
describedAs one of the most successful state tourism campaigns in the United States ⓘ
focusesOn Great Lakes shoreline ⓘ
Mackinac Island ⓘ
Upper Peninsula of Michigan ⓘ
cultural attractions in Michigan ⓘ
natural beauty of Michigan ⓘ
outdoor recreation in Michigan ⓘ
small towns in Michigan ⓘ
state parks in Michigan ⓘ
urban attractions in Detroit ⓘ
genre travel advertising ⓘ
hasEffect increased awareness of Michigan as a travel destination ⓘ
hasPart billboards ⓘ
digital advertising ⓘ
print advertisements ⓘ
radio spots ⓘ
social media content ⓘ
television commercials ⓘ
inception 2006 ⓘ
industry tourism ⓘ
language English ⓘ
location Michigan ⓘ
mainSubject Michigan tourism ⓘ
medium internet ⓘ
outdoor advertising ⓘ
print ⓘ
radio ⓘ
television ⓘ
narratedBy Tim Allen ⓘ
notableFeature calm and reflective narration ⓘ
evocative imagery of Michigan landscapes ⓘ
use of orchestral background music ⓘ
purpose increase tourism spending in Michigan ⓘ
promote Michigan as a travel destination ⓘ
slogan Pure Michigan ⓘ
sponsor Michigan Economic Development Corporation ⓘ
Travel Michigan ⓘ
startTime 2006 ⓘ
targetAudience domestic tourists in the United States ⓘ
families planning vacations ⓘ
outdoor recreation enthusiasts ⓘ
regional travelers in the Midwest ⓘ

How these facts were elicited

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

Pure Michigan Byway → relatedTo → Pure Michigan tourism campaign ⓘ
Pure Michigan tourism campaign → sponsor → Travel Michigan ⓘ
linked to: Pure Michigan tourism campaign