Marketing Committee

E849489

The Marketing Committee is a working group within the NFC Forum responsible for promoting NFC technology, shaping its branding, and driving market adoption.

All labels observed (1)

Label Occurrences
Marketing Committee canonical 1

How this entity was disambiguated

Statements (37)

Predicate Object
instanceOf working group ⓘ
activity coordinate NFC Forum participation in trade shows ⓘ
develop NFC value propositions for target markets ⓘ
produce NFC educational content ⓘ
support NFC certification and logo programs promotion ⓘ
collaboratesWith NFC Forum Technical Committees ⓘ
linked to: NFC Forum

NFC Forum member companies ⓘ
field NFC technology ⓘ
Near Field Communication ⓘ
linked to: NFC
focus branding of NFC technology ⓘ
ecosystem promotion for NFC ⓘ
market development for NFC ⓘ
goal educate the market about NFC use cases ⓘ
ensure consistent NFC branding ⓘ
increase awareness of NFC technology ⓘ
support commercialization of NFC-based solutions ⓘ
hasScope global marketing of NFC technology ⓘ
language English ⓘ
operatesWithin global NFC ecosystem ⓘ
oversees NFC Forum branding guidelines ⓘ
NFC Forum marketing strategy ⓘ
NFC Forum promotional materials ⓘ
partOf NFC Forum ⓘ
purpose drive market adoption of NFC ⓘ
promote NFC technology ⓘ
shape NFC Forum branding ⓘ
role marketing and communications for NFC Forum ⓘ
stakeholder application developers ⓘ
device manufacturers ⓘ
payment networks ⓘ
retailers ⓘ
service providers ⓘ
transport operators ⓘ
usesMedium digital marketing ⓘ
industry events ⓘ
marketing campaigns ⓘ
public relations ⓘ

How these facts were elicited

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

NFC Forum → hasWorkingGroup → Marketing Committee ⓘ