The Process and Effects of Mass Communication

E840982

The Process and Effects of Mass Communication is a foundational scholarly work in communication studies that systematically examines how mass media operate, influence audiences, and shape society.

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Label Occurrences
The Process and Effects of Mass Communication canonical 1

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Statements (41)

Predicate Object
instanceOf book ⓘ
scholarly work ⓘ
addresses media influence on attitudes ⓘ
media influence on behavior ⓘ
media influence on public opinion ⓘ
role of mass media in modern society ⓘ
aimsTo clarify processes of mass communication ⓘ
explain mechanisms of media influence ⓘ
analyzes communication process ⓘ
media audiences ⓘ
media institutions ⓘ
message dissemination ⓘ
message production ⓘ
message reception ⓘ
societal consequences of media ⓘ
approach systematic ⓘ
contributesTo theoretical foundations of media effects research ⓘ
understanding of mass communication processes ⓘ
describedAs foundational work in communication studies ⓘ
systematic examination of mass communication processes ⓘ
examines how mass media influence audiences ⓘ
how mass media operate ⓘ
how mass media shape society ⓘ
field communication studies ⓘ
mass communication ⓘ
focusesOn audience behavior ⓘ
mass media ⓘ
media effects ⓘ
social impact of media ⓘ
genre academic non-fiction ⓘ
intendedAudience communication scholars ⓘ
media researchers ⓘ
students of communication ⓘ
language English ⓘ
recognizedAs classic in mass communication literature ⓘ
topic audience analysis ⓘ
mass communication theory ⓘ
media systems ⓘ
social effects of mass media ⓘ
usedIn graduate communication research training ⓘ
university communication curricula ⓘ

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Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Wilbur Schramm → notableWork → The Process and Effects of Mass Communication ⓘ