Calgary 1988 Olympic publicity campaigns

E729542

Calgary 1988 Olympic publicity campaigns were the promotional efforts and marketing initiatives designed to build excitement, awareness, and support for the 1988 Winter Olympics hosted in Calgary, Canada.

All labels observed (2)

How this entity was disambiguated

Statements (48)

Predicate Object
instanceOf Olympic publicity campaign ⓘ
marketing campaign ⓘ
public relations campaign ⓘ
appliesToEvent 1988 Winter Olympics closing ceremony ⓘ
1988 Winter Olympics opening ceremony ⓘ
1988 Winter Olympics torch relay ⓘ
appliesToTimePeriod pre-Games period of the 1980s ⓘ
city Calgary ⓘ
country Canada ⓘ
endTime 1988 ⓘ
field event promotion ⓘ
sports marketing ⓘ
goal attract tourists to Calgary and Alberta ⓘ
build public support for hosting the Games ⓘ
encourage volunteer participation ⓘ
enhance Calgary’s international image ⓘ
increase ticket sales for Olympic events ⓘ
promote the 1988 Winter Olympics ⓘ
hasAspect branding of Calgary as a winter sports destination ⓘ
corporate sponsorship promotion ⓘ
emphasis on volunteerism and community spirit ⓘ
media coverage coordination ⓘ
promotion of new sports facilities in Calgary ⓘ
language English ⓘ
French ⓘ
location Calgary, Alberta, Canada ⓘ
linked to: Calgary
mainSubject 1988 Winter Olympics ⓘ
organizer Calgary Olympic Organizing Committee ⓘ
Canadian Olympic Association ⓘ
City of Calgary ⓘ
linked to: Calgary
partOf 1988 Winter Olympics ⓘ
relatedTo Calgary bid for the 1988 Winter Olympics ⓘ
economic development initiatives in Calgary in the 1980s ⓘ
startTime early 1980s ⓘ
targetAudience Canadian public ⓘ
corporate sponsors ⓘ
international sports fans ⓘ
local residents of Calgary ⓘ
potential tourists ⓘ
uses community outreach programs ⓘ
media relations ⓘ
outdoor advertising ⓘ
print advertising ⓘ
promotional merchandise ⓘ
public events and festivals ⓘ
radio advertising ⓘ
sponsorship activations ⓘ
television advertising ⓘ

How these facts were elicited

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

Hidy and Howdy → appearedIn → Calgary 1988 Olympic publicity campaigns ⓘ
John Candy as Irv Blitzer → setting → Calgary Winter Olympics (fictionalized) ⓘ
linked to: Calgary 1988 Olympic publicity campaigns