LinkExchange

E640000

LinkExchange was an early online advertising network and banner exchange service that became one of the first major dot-com successes before being acquired by Microsoft in 1998.

All labels observed (1)

Label Occurrences
LinkExchange canonical 2

How this entity was disambiguated

Statements (45)

Predicate Object
instanceOf banner exchange service ⓘ
dot-com company ⓘ
online advertising network ⓘ
acquiredBy Microsoft ⓘ
acquirerStock Microsoft stock ⓘ
acquisitionAmount 265000000 USD ⓘ
acquisitionDate 1998 ⓘ
acquisitionType stock deal ⓘ
associatedWithEvent dot-com bubble ⓘ
businessModel banner exchange ⓘ
online advertising network ⓘ
coreFeature exchange of banner impressions between member sites ⓘ
traffic generation for participating websites ⓘ
countryOfOrigin United States ⓘ
dissolved early 2000s ⓘ
employeesCountAtAcquisition approximately 100 ⓘ
fate acquired by Microsoft ⓘ
foundedBy Ali Partovi ⓘ
Arash Ferdowsi ⓘ
Sanjay Madan ⓘ
Tony Hsieh ⓘ
foundedInCity San Francisco ⓘ
foundedInCountry United States ⓘ
headquartersLocation San Francisco ⓘ
inception 1996 ⓘ
industry internet ⓘ
online advertising ⓘ
notableEmployee Tony Hsieh ⓘ
notableFor being one of the first major dot-com successes ⓘ
notableImpact popularized banner exchange models on early web ⓘ
notableOutcome provided capital for Tony Hsieh’s later ventures ⓘ
operatedDuringPeriod dot-com boom ⓘ
operatingArea World Wide Web ⓘ
parentOrganizationAfterAcquisition Microsoft ⓘ
productOrService banner ad exchange platform ⓘ
online advertising services ⓘ
revenueModel display advertising ⓘ
selling advertising inventory ⓘ
status defunct ⓘ
targetAudience online publishers ⓘ
small websites ⓘ
webmasters ⓘ
technologyDomain web advertising ⓘ
websiteType ad network ⓘ
banner exchange ⓘ

How these facts were elicited

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

Tony Hsieh → founded → LinkExchange ⓘ
Tony Hsieh → coFounded → LinkExchange ⓘ