Bar and Shield logo

E270600

The Bar and Shield logo is the iconic emblem of Harley-Davidson, symbolizing the brand’s heritage in American motorcycle culture.

All labels observed (1)

Label Occurrences
Bar and Shield logo canonical 1

How this entity was disambiguated

Statements (47)

Predicate Object
instanceOf brand symbol ⓘ
corporate logo ⓘ
emblem ⓘ
trademark ⓘ
appearsIn Harley-Davidson advertising campaigns ⓘ
Harley-Davidson licensed products ⓘ
Harley-Davidson official documents ⓘ
associatedWith American motorcycle culture ⓘ
Harley-Davidson motorcycles ⓘ
linked to: Harley-Davidson
brandValueRole core element of Harley-Davidson brand equity ⓘ
category American corporate logos ⓘ
Harley-Davidson branding ⓘ
color black ⓘ
orange ⓘ
white ⓘ
countryOfOrigin United States ⓘ
designElement bold lettering ⓘ
contrasting bar across shield ⓘ
outlined shield border ⓘ
hasShape horizontal bar ⓘ
shield ⓘ
industry motorcycle industry ⓘ
inscription Harley-Davidson ⓘ
Motor Cycles ⓘ
legalStatus protected intellectual property ⓘ
notableFor being one of the most recognizable motorcycle logos ⓘ
owner Harley-Davidson Motor Company Group, LLC ⓘ
linked to: Harley-Davidson
registeredAs trademark in multiple countries ⓘ
trademark in the United States ⓘ
represents Harley-Davidson ⓘ
symbolizes American craftsmanship ⓘ
freedom ⓘ
heritage ⓘ
rebellion ⓘ
targetAudience Harley-Davidson fans ⓘ
motorcycle enthusiasts ⓘ
motorcycle riders ⓘ
usedBy Harley-Davidson Motor Company ⓘ
linked to: Harley-Davidson
usedOn dealership signage ⓘ
helmets ⓘ
marketing materials ⓘ
merchandise ⓘ
motorcycle frames ⓘ
motorcycle fuel tanks ⓘ
riding apparel ⓘ
usedSince early 20th century ⓘ
visualIdentityOf Harley-Davidson brand ⓘ

How these facts were elicited

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Harley-Davidson → hasLogo → Bar and Shield logo ⓘ