M’m! M’m! Good!

E107928

"M’m! M’m! Good!" is a long-running, catchy advertising slogan used by Campbell Soup Company to promote the comforting taste and quality of its soups.

All labels observed (1)

Label Occurrences
M’m! M’m! Good! canonical 1

How this entity was disambiguated

Statements (44)

Predicate Object
instanceOf advertising slogan ⓘ
marketing tagline ⓘ
associatedWithBrand Campbell’s ⓘ
brandAssociation Campbell’s red-and-white soup cans ⓘ
brandPositioning comfort food ⓘ
quality soup ⓘ
brandRecallFunction helps consumers remember Campbell’s soups ⓘ
category food advertising slogan ⓘ
commercialObjective increase soup sales ⓘ
reinforce brand loyalty ⓘ
conveysAttribute satisfying ⓘ
tasty ⓘ
wholesome ⓘ
createdForCompany Campbell Soup Company ⓘ
describesQualityAs good ⓘ
evokesFeelingOf comfort ⓘ
home-cooked taste ⓘ
warmth ⓘ
hasEmotionalAppeal home and family ⓘ
nostalgia ⓘ
hasFormat short phrase ⓘ
hasRhetoricalDevice onomatopoeia-like expression ⓘ
repetition ⓘ
language English ⓘ
mediumUsedIn outdoor advertising ⓘ
print advertisements ⓘ
radio commercials ⓘ
television commercials ⓘ
notableFor catchiness ⓘ
long-term use in advertising ⓘ
memorability ⓘ
productCategoryPromoted canned soup ⓘ
soup ⓘ
promotes Campbell’s soup ⓘ
targetAudience children ⓘ
families ⓘ
general consumers ⓘ
targetCompanyIndustry food and beverage ⓘ
timeCharacteristic long-running slogan ⓘ
usedBy Campbell Soup Company ⓘ
usedInCountry Canada ⓘ
United States ⓘ
usedToCommunicate comforting taste ⓘ
consistent quality ⓘ

How these facts were elicited

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Campbell Soup Company → hasSlogan → M’m! M’m! Good! ⓘ