WWE Brand Extension 2002

E1035087

WWE Brand Extension 2002 was the major roster split that divided WWE’s talent into separate Raw and SmackDown brands, reshaping the company’s structure during the Ruthless Aggression era.

All labels observed (2)

How this entity was disambiguated

Statements (52)

Predicate Object
instanceOf WWE brand split ⓘ
professional wrestling storyline ⓘ
sports entertainment business strategy ⓘ
affectedTitle Intercontinental Championship ⓘ
Tag Team Championships ⓘ
WWE Championship ⓘ
Women’s Championship ⓘ
World Heavyweight Championship ⓘ
alsoKnownAs WWE roster split 2002 ⓘ
first WWE brand split ⓘ
original WWE brand extension ⓘ
appliesTo WWE main roster ⓘ
linked to: WWE roster
authorityFigureForRaw Ric Flair ⓘ
authorityFigureForSmackDown Vince McMahon ⓘ
countryOfOrigin United States ⓘ
createdSeparateRosterFor Raw ⓘ
SmackDown ⓘ
divided WWE roster ⓘ
endTime 2011-08 ⓘ
era Ruthless Aggression Era ⓘ
followedBy WWE Brand Extension 2016 ⓘ
hasPart Raw brand ⓘ
SmackDown brand ⓘ
WWE Draft 2002 ⓘ
linked to: WWE draft

annual WWE drafts ⓘ
introducedConcept brand-exclusive championships ⓘ
brand-exclusive pay-per-view events ⓘ
keyDraftPick Chris Jericho ⓘ
Edge ⓘ
Hulk Hogan ⓘ
Kurt Angle ⓘ
Rob Van Dam ⓘ
The Rock ⓘ
The Undertaker ⓘ
Triple H ⓘ
laterAuthorityFigureForRaw Eric Bischoff ⓘ
laterAuthorityFigureForSmackDown Stephanie McMahon ⓘ
limited interbrand matches to special events ⓘ
locationOfDraft State College, Pennsylvania ⓘ
motivatedBy desire to create internal competition between brands ⓘ
large WWE talent roster after WCW acquisition ⓘ
networkForRaw TNN ⓘ
networkForSmackDown UPN ⓘ
precededBy WWF single roster era ⓘ
promotedBy WWE ⓘ
World Wrestling Entertainment ⓘ
linked to: WWE
reasonFor distinct on-air authority figures for each brand ⓘ
separate creative teams for Raw and SmackDown ⓘ
startEvent WWE Draft Lottery 2002 ⓘ
linked to: WWE draft

first WWE Draft ⓘ
startTime 2002-03-25 ⓘ
venueOfDraft Bryce Jordan Center ⓘ

How these facts were elicited

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

Ruthless Aggression era → keyEvent → WWE Brand Extension 2002 ⓘ
WWE Brand-exclusive pay-per-views → notableExample → WWE Vengeance (Raw-exclusive, 2003–2006) ⓘ
linked to: WWE Brand Extension 2002